Speaker
About the webinar
More than 80% of business customers say they start their B2B journey by searching online for potential partners, and only 5% of the buying cycle is spent in actual dialogue with a salesperson. In an era where digital customer experiences are key to increasing lead generation, companies face the complex challenge of scaling their content for each unique purchase cycle on their website.
We delve into the biggest challenges and opportunities in digital lead management and show you how to optimize your website to meet customers' needs right from the first search. With the right technology and content, you can increase your visibility, attract qualified leads, and strengthen the dialogue with potential customers—without relying on traditional sales approaches.
Our experts Rebecca and Jenny at Remotion share their top advice for how B2B companies can enhance their digital customer journey to boost lead generation.
The webinar lasts approximately 45 minutes and concludes with a Q&A.
You're warmly welcome!
Agenda
What is digital lead management?
Initiatives to succeed in digital lead management
The importance of a defined customer journey and its impact on visitor behavior on your website
Explore how the right content can drive traffic, boost engagement, and promote conversions
Key takeaways / Q&A
Duration
45 min
Spoken language
