Speaker
About the webinar
Our specialists will draw from our annual customer report, 'Media Trend Report 2024,' and share valuable insights in an interactive panel format for this year’s marketing efforts, both online and offline. We explore how technological advancements and policy changes, such as the rise of AI and stricter data protection within the EU, influence marketing strategies. We also discuss important shifts in consumer behavior and the techniques we use in areas like SEO, SEM, Paid Social, OLV, OOH, and Programmatic.
Join us to get the latest in marketing and discover how you can leverage advanced tools to streamline your marketing budget, optimize audience targeting, and apply more data-driven personalization.
Agenda
Join the conversation
Paid Social and SEM – Key Trends
OLV/Display/Programmatic – Key Trends
OOH/DOOH/Audio – Key Trends
QA Summary
Duration
60 min
Spoken language