Maximize the impact of your MarTech investments with smarter workflows

In this webinar, we show how the impact of your MarTech investments can be enhanced by also investing in people and processes.

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Speaker

Johan Svensson

Transformation consultant

About the webinar

Once your organization has invested time, effort, and money into purchasing and implementing a new MarTech solution, are we done? No, unfortunately, that’s just the beginning. Now, we need to ensure that the technical possibilities are not only available but also used in the business.

Our experience shows that the interaction between all dimensions "People, Processes & Technology" needs to work perfectly to harness the full potential.

In this breakfast seminar, we’ll show how the impact of your system investment can be enhanced by also investing in people and processes (People & Processes).

Our experts in agility, cross-functional collaboration, and aligned goal-setting will share methods, tips & tricks from their toolkit, and experiences from projects – to highlight how we can maximize the impact of your MarTech systems.

We will also present our Way-of-working maturity model to kick-start thoughts about where your company currently stands.

Agenda

  • Interaction between people, processes, and technology

  • Effective collaboration to maximize technical opportunities

  • Lessons and examples from sales & marketing organizations

  • Key takeaways and Q&A

Moderator

Emma Norén

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Duration

60 min

Spoken language

Swedish

Moderator

Moderator

Emma Norén

Watch recording

Watch recording

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Get in touch!

Johan Svensson

Transformation consultant