Speaker

Nico Beukes
Insider One

Elias Malm
Epiminds

Per Willebrand
Remotion
About the event
AI agents, prompt-based marketing and the future of CRM
During the morning, we move beyond the hype and focus on concrete examples, live demos and real workflows already used today. You’ll get insights, discussions and practical examples of how AI can support marketing teams in CRM, automation, personalization and performance marketing.
What you’ll take away
Live demo: create campaigns using AI prompts
See how AI agents can streamline marketing work
Learn how AI is used to measure and optimize ads in performance marketing
Agenda
07:30–08:00
Registration, breakfast, and networking
08:00–08:10
Welcome & introduction
08:10–09:00
The Future of Prompt-Based Marketing
Insider One – Introduction & live demo
How AI is shifting the game for modern CRM and marketing campaigns—from creation and personalization to automated, multi-channel journeys.
We'll show you a live demo, building campaigns and customer journeys in real time using AI prompts.
— Nico Beukes, Insider One
09:00–09:20
AI agents in performance marketing – from optimization to self-learning systems
How AI agents analyze, measure, and optimize ads across channels today, and what happens when they start learning from their own decisions. A quick peek into the future of performance marketing.
— Elias Malm, Epiminds

09:20–09:30
What's next?
A wrap-up discussion on how AI will keep shaping marketing teams, daily workflows, and customer experiences in the coming years.
— Moderated by Per Willebrand, Remotion
From 09:30
Q&A and networking
